Brightfold: Maya, offer a 20 minute session to fix the import before Friday. Fix adoption before you talk renewal.
Why now:
- Active users fell from 34 to 11 in three weeks
- The admin wrote on Monday: βThe team still can't get the import working.β
- The renewal is in 45 days, and fixing the import is an open promise in the CRM
My read: the import may explain the drop. That's a guess, not a confirmed cause.
A draft for the admin and a follow-up task for Maya are ready to review. Nothing is sent.