Klime

Hand off your recurring Google Ads workto routines that watch your spend.

AI routines read Google Ads every morning and tell you what you spent, what it earned, and what needs your attention. Set it up with Klime.

Part of Ads

1 routine

Check ad performance

Yesterday's ad spend and results across every platform, with what needs your attention.

Every morning at 8:00
Message

Ads for Sunday 11 October

You spent €4.1k of your €4.5k daily budget. Blended ROAS was 2.8, against a target of 2.5.

By platform:

  • Meta: spend €2.2k, ROAS 3.4 (target 2.5), CPA €31 (target €35)
  • Google Ads: spend €1.4k, ROAS 2.6 (target 2.5), CPA €38 (target €35)
  • TikTok: spend €0.54k, ROAS 0.9 (target 2.0), CPA €84 (target €40)

Needs attention:

  • TikTok retargeting spent €540 against a €400 daily budget, 35% over. ROAS has been below target for three days. Suggested next step: lower the daily budget to €400 and review the audience.
  • Google Ads CPA was above target for the second day in a row. The Tuesday keyword change is the likely cause. Suggested next step: check the keyword report before changing bids.