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Klime
All routines

Track competitor press

Which journalists and outlets cover your competitors, on what angle, and where you could pitch next.

Activate
When
Wednesdays at 13:00
Better with
DocsTeam chat
Used by
Marketing

Example output

Message

Your competitors got 3 press pieces this week.

  • Mailcove in Retail Tech Review, by Dana Reyes: online shops are 40% of signups
  • Postlark in The Daily Mailer: 98.2% inbox placement, from its own benchmark
  • Inkwire in Startup Weekly: a $12M Series A

Dana Reyes keeps covering online shops, a fit for our Black Friday results.

Customize

What it needs to know about you

  1. Which competitors should I follow?
  2. What counts as press?
  3. Which outlets matter to you?
  4. Which languages should I search in?

Guardrails

What it won't do

  1. Never contacts a journalist or sends a pitch.
  2. Never makes a claim without a public source.
  3. Doesn't mix facts with its own read.
  4. Doesn't report rumors or unpublished stories.
  5. Doesn't keep anything on journalists beyond their published work.

Related routines

Report on competitors

What your competitors shipped, said, and charged this week.

Mondays at 8:00
Message

Mailcove launched an AI subject line writer this week, free on every plan.

  • Postlark raised its Pro plan price by 15% for lists over 10,000 contacts
  • Inkwire added SMS to its automation builder, still in beta

Ours is still a paid add on, worth a look before the Q4 pricing review.

Prepare for standup

What you actually did since your last standup, from PRs and meetings.

Weekdays at 9:15
Message

Since yesterday's standup, you merged #481 with faster exports for large teams.

Also done:

  • Reviewed #479 for Ana
  • Kettle & Co onboarding call

Today you'll finish the SSO spike, and you're still blocked on design for the settings page.

Draft marketing articles

An article draft on a problem your customers keep raising, with the latest on it.

Tuesdays at 9:00
Doc

Draft: Why month end close still takes a week

Finance teams automated their reports, but still lose days chasing approvals across tools.

  • 5 customers raised it in the last 30 days
  • Two studies this quarter put the average close at six days, unchanged since 2022
  • The bottleneck is approvals, not data

1,200 words with sources, ready for your review.

Publish customer testimonials

Your best customer quotes on the website, checked and with their permission.

Mondays at 10:00
Code

New quote for the customers page

Maya de Vries, Head of Finance at Brightfold, wrote to support:

We closed the books in two days instead of five. The team actually leaves on time now.

It passed every check, comes from a paying customer, and Maya said yes to being quoted on Thursday.